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B2BinPay

B2BinPay is a leading cryptocurrency payment solution that enables businesses to accept, store, send, and swap digital assets with ease. Designed for both merchants and enterprise clients, it supports over 350 cryptocurrencies including USDT, USDC, BTC, and ETH across 10+ blockchains.
Lossless
Case Studies • B2BinPay

Objective
Promote B2BinPay as the premier crypto payment gateway using grassroots "shilling" tactics across platforms like Telegram, Discord, X (Twitter), and Quora.

Goals
  • Amplify visibility,
  • Drive traffic,
  • Build trust via real community engagement.

Our Approach
🚀 Campaign Strategy

Channel

Activity Type

Example

Telegram

Daily announcement drops in top crypto groups

e.g., @MetaWhaleChat, @Alpha_Shillers

Discord

Organic discussion threads

e.g., The Wolves Academy

X (Twitter)

Multiple tweets and threads per day from influencers

Sample Post

Quora

Daily engagement with unanswered B2BinPay-related questions

e.g., “How do I register on the B2BINPAY platform?”


📅 Execution Timeline

Date

Activities

May 22

Kick-off, creative copy drafted, approval process initiated

May 25–29

Daily shilling across 30+ channels, including replacements for deleted content

Ongoing

Monitoring performance, replacing dead links, community replies




Results (Follower Growth)
📊 Raw Data Summary

Date

TG Followers

X Followers

22.05.2025

1,416

5,719

23.05.2025

1,789

6,234

24.05.2025

1,932

6,645

25.05.2025

2,161

6,91

26.05.2025

2,456

7,123

27.05.2025

2,776

7,334

28.05.2025

3,059

7,959


📈 Growth Metrics

Telegram (TG)
Initial: 1,416 → Final: 3,059
📈 Growth: +1,643 followers
📈 Percentage Growth: +116%
📉 Average Daily Growth: ~234 followers/day

X (Twitter)
Initial: 5,719 → Final: 7,959
📈 Growth: +2,240 followers
📈 Percentage Growth: +39.15%
📉 Average Daily Growth: ~320 followers/day

Insights & Interpretation

Platform

Performance

Notes

Telegram

High Engagement

Follower base more than doubled in 7 days. Likely due to ANN posts in 60+ active crypto groups daily.

X (Twitter)

Strong Reach

Steady linear growth; consistent exposure via influencer reposts and daily post replacement system.

Daily Rate Increase

Positive Spike After 25th May

The follower uptick correlates with a noticeable increase in link deployment and post replacements.


Execution Summary
  • The B2BinPay shilling campaign delivered strong results in a short timeframe, showing high-impact outreach.
  • Achieved organic traction across Telegram and X by engaging directly with crypto communities.
  • Telegram followers grew by +116%, while X followers increased by +39% within just 7 days.
  • Proved that grassroots amplification—when well-executed—can match or exceed the impact of paid marketing.
  • Demonstrated that targeted shilling is a scalable and effective growth method for crypto projects seeking rapid awareness and engagement.