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P2E Marketing Services

The Play-to-Earn (P2E) game model is revolutionizing the blockchain-based gaming industry. It entails rewarding gamers for their efforts and participation in completing game levels and tasks. While the nascent trend has gained traction, with experts speculating a 21% rise in value before 2031, navigating the landscape is becoming ever more difficult. Hence the need for reliable, experienced, and tested-and-proven P2E marketing services.

About Our Play To Earn Marketing Agency

As the commingling of finance and gaming intensifies, FINPR agency has positioned itself as the vanguard of this new era.

We have ample understanding of the inner workings of the community and the vast economic potential it holds for companies and projects wishing to venture in. With over half a decade of experience in the field, our commitment has always been to transform unknown, hidden P2E gems into global gaming hits.

We have rendered services to over 250 crypto companies. We currently have 450+ media placements in multiple languages, one of the largest in the market.

Market Recognition

coincodex
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CoinPedia.
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International Business Times
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Startup Fortune
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PRnews
From Burj Khalifa To Buzzworthy: Dubai’s PR Agencies Takes Brands To New Heights ↗
Techopedia
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Pearl Lemon Group
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CoinMarketCap
Top Crypto Marketing Agencies In 2024 ↗

FINPR List of Services

  • 1
    Public Relations
    The P2E ecosystem possesses tremendous potential and to tap into it, you need visibility. Our team of experienced strategists understands this and has curated a suite of tested-and-proven blockchain-based game PR strategies to bring attention to new and existing projects.

    We have a robust network spanning numerous languages, guaranteeing that your brand message reaches and resonates with your target audience. Our PR process involves choosing from an array of globally renowned publications to creating valuable content in your brand’s tone, publishing content, and monitoring engagement metrics.
  • 2
    Influencer Marketing
    At FINPR, we implore a series of strategies that harness the gargantuan potential that is social media. Our influencers bring your project to life via informative, engaging varieties of content. From unbiased yet remarkably in-depth reviews to long/short-form written content, game demonstrations, and explanatory videos, we provide the best influencer marketing service for your game app or project.

    Through calculated collaborations with KOLs, we offer credibility to your brand, increasing visibility and search results within the community. Our influencer marketing process entails selecting the ideal influencer and platform—TikTok, YouTube, X, Instagram—sharing brand information, reviewing drafts, and watching your P2E project flourish.
  • 3
    SEO
    Search Engine Optimization is a perfect long-term tool for growing and maintaining visibility. At FINPR, we offer an array of SEO Plans, each designed to cater to the present needs of your project. From optimizing meta tags, headlines, and content for instant impact to creating smart and detailed long-term SEO strategies that deliver increased visibility, we understand what your project needs and will specially curate the perfect plan for your brand.
  • 4
    Community Management
    A community is paramount to the success of a gaming project hence the need for an experienced community manager. FINPR offers robust community management services such as part-time and full-time Discord and Telegram management. We generate a list of FAQs that are constantly updated to reflect members’ current needs. We also conduct surveys, hold live discussions, organize contests, reward loyalty, and consistently encourage feedback. FINPR has a response time of less than 10 minutes.
  • 5
    Advertising in Social Media
    We customize ad solutions for nascent and existing P2E projects leveraging Facebook, X, Instagram, LinkedIn, YouTube, and TikTok. Each platform offers a peculiar approach to reaching target audiences, monitoring engagements, and reaching campaign goals. That is why our social media advertising strategies are personalized to cater to the needs of a project at a time.
  • 6
    Content Writing Service
    FINPR offers quality content that aligns with your project’s requirements. We provide SEO-friendly yet highly informative long and short-form blogs, in-depth feature articles, ranking pieces, listicles, captivating social media posts, and press releases. Our strategy entails creating valuable content that resonates with your brand identity, educates potential users, and connects with your target audience across social media platforms.

Book a Consultation to Learn More About Our P2E Marketing Services

We have assembled a team of experienced and reliable experts in the gaming and crypto industries to help scale your P2E project to the next level. Learn more about how our personalized, tested-and-proven marketing services can help your brand gain visibility, and identity, and reach the target audience across social media platforms. Click on the button below to see how a series of well-curated strategies can make a difference for your emerging and existing projects.

FINPR P2E Clients

NAFStars
NAFStars
NAFStars changed digital collectibles by making a game on the Polygon blockchain that provides exceptional NFT license cards. This platform not only entertains but also forges a new path for artist engagement and monetization, benefiting from the game's rewards and assisting artists in capitalizing on their digital popularity, marking a new era in digital assets and music industry integration.
Monsterra
Monsterra
Monsterra is a blockchain-based game that offers four battle modes and an Adventure mode for gamers to explore uncharted lands and increase their in-game wealth, all while supporting a free-to-play and play-to-earn model with accessible core play.
CryptoTanks
CryptoTanks
CryptoTanks is a nostalgia-inducing blockchain-based play-to-earn game inspired by the classic 1980s 8-bit title Battle City, where players control tanks, navigate walls, and battle enemy tanks and bases while earning cryptocurrencies on the ETH/Polygon chain through the trading of in-game assets like tanks and map NFTs using a deflationary token model.
Heroes of Arcan
Heroes of Arcan
Heroes of Arcan invites gamers to immerse themselves in a rich narrative, with the DAO structure enabling them to stake tokens and directly influence the evolving storyline and dynamics, embodying a truly community-driven experience.
Dragon Crypto
Dragon Crypto
Dragon Crypto has carved out a unique niche by combining gaming with blockchain through its Dragon Crypto Gaming initiatives and the Tiny Dragons NFT collection. The Dragon ecosystem benefits from the blockchain-as-a-service solutions provided by DragonChain and incentivizes investment with rewards for long-term storage of DRGN coins.
Sugarverse
Sugarverse
Sugarverse is a candy-themed metaverse offering seven unique planets and integrated mobile games, enabling players to invest in-game earnings, purchase land, build structures, and grow their empire, all while utilizing the native token, CNDY, to monetize their gaming experience.
Goldefy
Goldefy
Goldefy, a blockchain-based metaverse platform founded in 2021 with $1.5M in seed funding, combines play-to-earn mechanics with NFTs, allowing players to acquire characters and estates for PVP battles and virtual resource mining, potentially earning real profits.
Galaxy Survivor
Galaxy Survivor
Galaxy Survivor by Virtual Studio elevates the 3D NFT gaming sphere with its strategic play-to-earn mechanics, boasting advanced 3D designs and AR-enhanced cinematic visuals.

How to Start Work With Us?

First Contact
We rapidly respond to your questions about our services to gather information about your project.
Consultation
We immediately dive deep into your brand’s core offering, identifying the needs, and current and future challenges you may encounter.
Strategy Development
Based on the information gathered from consultation, our team of P2E game marketing experts will quickly recommend a variety of services for your brand. A list of packages and media lists — where we can publish your content — will be sent. We’ll await your approval and a deposit to get started.
Media Placement and Promotions
We’ll leverage our robust network of over 400+ news media outlets to secure organic publications and further embark on influencer marketing-based promotions to generate hype around your brand. At FINPR, our content passes through an extensive review process where you can provide feedback and approval on the final draft before publishing.
1
First Contact
We rapidly respond to your questions about our services to gather information about your project.
Initial Contact
2
Consultation
We immediately dive deep into your brand’s core offering, identifying the needs, and current and future challenges you may encounter.
Receive Recommendations
3
Strategy Development
Based on the information gathered from consultation, our team of P2E game marketing experts will quickly recommend a variety of services for your brand. A list of packages and media lists — where we can publish your content — will be sent. We’ll await your approval and a deposit to get started.
Submit Project Details
4
Media Placement and Promotions
We’ll leverage our robust network of over 400+ news media outlets to secure organic publications and further embark on influencer marketing-based promotions to generate hype around your brand. At FINPR, our content passes through an extensive review process where you can provide feedback and approval on the final draft before publishing.
Coordinate Approval

Latest Case Studies

Lossless
Blockchain transaction security

We managed to show Lossless and its greatest and useful products and features to the world. All of which was warmly accepted.

  • 1st campaign with FINPR had 3500+ views and 100+ clicks
  • 2nd earned 5000+ unique views on AMB Crypto
  • The interview with the project's CEO has garnered 8000+ views, while the YouTube reviews of the Lossless project have amassed around 100,000 views.
Klaytn
Open-source public blockchain

We managed to raise brand awareness and trust in the project, further boosting Klaytn's reputation in the blockchain space and helping to maintain an overall positive image for the company.

  • 1400+ unique views and 50+ clicks on Cointelegraph
  • 5000+ views on Crypto Daily
AscendEX
Crypto exchange

FINPR prepared a strategy that combines influence marketing and PR publications for user attraction (key client’s target) and brand awareness growth (strategic client’s target). Also, we’ve distributed press releases on the program launch to one of the most reputable business and crypto media.

  • Reached out to an audience of 23 influencers on YouTube, Instagram
  • 200,000+ views of the video reviews on YouTube, 400,000+ reach of stories on Instagram
  • 10+ media outlets were covered by the PR campaign (including Bitcoin.com, Yahoo, etc)
  • 300+ people have participated in the program because of our campaign within 1 week

Our Clients’ Feedback

  • George Krasukhin
    CMO Crypterium
    Singapore 🇸🇬
    I had a pleasant experience with FINPR. We had challenging tasks and short terms for the implementation of our plans. FINPR supported us during our big PR campaign. Everything went smoothly at a high professional level.
  • Andrew Stanger
    Co-Founder & CEO Reality Cards
    UK 🇬🇧
    FINPR were both professional and responsive. They helped us navigate a world we were not familiar with and made the whole process easy. They delivered everything we expected. Recommended!
  • Arrietty Yang
    CMO of BigONE Exchange
    China 🇨🇳
    FINPR is the best PR patner, responds very promptly, publishes articles quickly, and is trustworthy.
  • George Krasukhin
    CMO Crypterium
    Singapore 🇸🇬
    I had a pleasant experience with FINPR. We had challenging tasks and short terms for the implementation of our plans. FINPR supported us during our big PR campaign. Everything went smoothly at a high professional level.
  • Andrew Stanger
    Co-Founder & CEO Reality Cards
    UK 🇬🇧
    FINPR were both professional and responsive. They helped us navigate a world we were not familiar with and made the whole process easy. They delivered everything we expected. Recommended!
  • Arrietty Yang
    CMO of BigONE Exchange
    China 🇨🇳
    FINPR is the best PR patner, responds very promptly, publishes articles quickly, and is trustworthy.

FAQ

What is Play-to-Earn (P2E)?
Play-to-earn are game apps that allow gamers to earn a variety of real-world assets and rewards for completing tasks in the app. While each game’s financial mechanism may differ, rewards are most likely NFTs or cryptocurrencies that are primarily earned by engaging in activities, battling opponents, and increasing your position in the game leaderboard.
What Is P2E Marketing?
It is a marketing type that specifically caters to the promotion of Play-to-Earn projects. The goal of this service is to garner visibility for the brand, attract new gamers, encourage existing players to continue playing, and generally build buzz around the game. P2E marketing implores numerous tactics to achieve sustainable results.
What's the difference between P2E marketing and crypto marketing?
P2E marketing focuses on promoting P2E projects while the latter caters mainly to other crypto projects. Crypto marketing includes a broader range of services as it centers around all the aspects of cryptocurrencies, blockchain technology, DeFi, etc.
What is a Play-to-Earn marketing agency?
A Play-to-Earn marketing agency is a firm that caters to the needs of blockchain-based game projects. They provide content writing, SEO, advertising, influencer marketing, and public relations services to existing and new projects looking to help them achieve and maintain visibility. They offer a series of tailored strategies that meet immediate and future brand needs.
How much does hiring a P2E marketing agency cost?
There is no specific price, it mainly depends on what you want. However, prices range from $290 to thousands of dollars, depending on your marketing goals.

A well-detailed P2E marketing campaign may cost between $3000 to $4000. The client will receive an organized package of publications on some of the biggest news media outlets. FINPR also prepares custom packages per the client’s needs.
How long will it take until I begin seeing results from promotion efforts?
This depends on factors such as the scope of the campaign, the marketing platforms, market conditions, target audience, etc. It takes time to build a strong brand presence and our team will work closely with you to set achievable expectations within a reasonable timeframe.
How do I choose the best Play-to-Earn marketing agency?
Before choosing a Play-to-Earn marketing agency for your project, here are a few things you should consider:

  • The company's portfolio and history. Only work with a company with a proven track record in the field.
  • Pricing. Endeavor to compare prices with other agencies to ensure you're not getting overcharged for the same service.
  • Feedback and recommendations from past clients. A reputable marketing agency must have proof from past clients. If you can, do well to reach out to previous clients and inquire about the agency.
Can public relations services help my project enter beneficial partnerships with bigger brands?
Absolutely! Our P2E marketing services help increase brand awareness, which also affects how potential collaborators and investors perceive you.
Can a P2E game marketing agency help my brand during a crisis?
Yes! Experienced marketing agencies can implement crisis management strategies that will immediately resolve the issues and protect your brand’s reputation. FINPR possesses the expertise to efficiently navigate difficult circumstances in a transparent and timely manner.
Can FINPR assist my brand with content creation?
Yes. We currently have a pool of 10+ expert copywriters with years of experience in content creation. They have written hundreds of informative, engaging, and SEO-friendly feature articles, press releases, ranking pieces, listicles, and brand mentions for our clients since our launch in 2017.

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