Web3 PR Agency

Skyrocket your Web3 company brand awareness and recognition with the help of FINPR's public relations services. Get publications in top crypto, tech, and business media, and use our influencer marketing tools to create buzz around your startup.

About Web3 PR Services

FINPR has more than six years of experience in marketing blockchain, NFT, DeFi, Metaverse, and other Web3 companies. Since 2017, we have helped 300+ cryptocurrency projects get funding and attract customers to their brands.
Our core product is media placements. FINPR has the largest list on the market of Web3 and crypto media (300+ outlets), where we can do organic (native) publications on a guaranteed basis.
We can also help your Web3 brand with content creation for your blog for SEO promotion or for your social media for SMM, as well as with influencer marketing on YouTube, Twitter, TikTok, Instagram, and Telegram.
Benefits of Web3 PR
The Web3 market is rising; each month, hundreds of new crypto and NFT projects are created. It’s important to stand out from the crowd, position your company in a proper way with right messaging and grow your brand awareness.
Media relations and publications in top crypto, business, and tech media help a lot with brand building and reputation growth. Such articles could be placed on the home page in the "We are featured in" section to grow the loyalty of your site visitors.
Grow brand visibility
Build reputation and trust
PR helps you mainly with conversion rates from traffic to your web site and potential customers to people who really become your customers or investors. Decision makers can search your brand before becoming your clients, and what will be in the Google search results can make a difference.
PR typically doesn’t generate massive traffic. But with FINPR, in the media placements we will conduct for you, as a rule, there will be links to your site, which will be positive for your site's SEO.
Built your Google presence
Grow Organic Traffic
  • David Cullinan
    CMO of EQIFI
    UK 🇬🇧
    FINPR supported us with publications within a project. The communication and processing was very professional and smooth. We would be happy to work with them again!
  • Diksha Sharma
    Head of Comms at Gate.io
    Hong Kong 🇭🇰
    We worked with FINPR for a project and had an amazing experience. Their execution speed was fantastic and helped us get the desired results at the right time. Really recommend them for fast, reliable PR services to take your project to the moon.
  • Deepansh Singh
    COO Polkadex
    India 🇮🇳
    FINPR agency is our "Go-To" agency when it comes down to time-critical announcements, pushing articles to various PR outlets, etc. We have been working with them from the very start of Polkadex. The most remarkable part is you will end up choosing their suggested / recommended services which will turn out to be the best one for you!
Our Clients

Related Services

Search Engine Optimization is a great tool if you want to attract customers to your brand at a relatively low price. For sure, it’s not Google Ads when you start getting traffic on day 1. Still, if SEO is done right, the cost per click will be considerably lower than you’ll pay Google directly. FINPR helped 6+ Web3 companies with SEO and know how to do it right.
FINPR provides different types of community management services, from Telegram to Discord community management with moderation covering only 8 hours each day to 24/7. We use our Telegram bot for tracking community activity and spam bot detection, as well as moderators' team activity. As a result, we are able to ensure that our moderators' response time is no longer 5–10 minutes. Also, our crypto marketing agency offers consulting services to help you with community building.
Without an effective marketing strategy, crypto companies risk wasting resources. In order to differentiate themselves, create awareness, and attract potential customers and/or investors, FINPR creates customized marketing strategies.


Community management

Marketing strategy creation

Popular social media platforms starting in 2017 tend to dislike crypto, and advertising for such projects is hard to launch. Still, FINPR experts can help you with it. We have an experience of crypto ad campaigns in Facebook, Instagram, Twitter, LinkedIn, etc.
We offer banner ads on 30+ popular crypto media outlets like Cointelegraph and BeInCrypto, as well as 30+ popular crypto-related portals like blockchain project listings CoinMarketCap, CoinGecko, and the Ethereum explorer, Etherscan.

Social media ads

Banner ads

Who needs Web3 PR?
Decentralized Finance apps and products are now one of the cores of the Web3 movement. We helped with PR 20+ DeFi startups for the past years.
Crypto startups
Whether it’s a crypto exchange, Layer 1 or Layer 2 protocol, or wallet, FINPR is happy to promote it in the crypto community using connections with crypto journalists and top blockchain influencers.
FINPR is one of the pioneers in the rapidly growing AI PR market. We have expertise in promoting 10+ AI startups, all of which we have marketed after ChatGPT's launch.
Probably thanks to Mark Zuckerberg, the Metaverse segment of the Web3 world had such a strong development impact when Facebook announced in October 2021 plans to develop the Metaverse and rebranded its holding company to Meta. Since then, we have helped with PR 10+ Metaverse projects.
There are different types of Non-Fungible Tokens (NFTs): from art collections to GameFi (Play-To-Earn, P2E) products to NFT marketplaces. FINPR has a solid background in NFT marketing. We’ve worked with all types of NFTs and have a huge amount of NFT-focused media where we can do publications for you.
What is Web3?
To put it simply, Web3 is an open-source and decentralized application done using blockchain technology. Web3 is the new wave of internet development. Web1 was a simple HTML protocol. The results of the Web2 are social media like Facebook, Twitter. The most massive results of Web3 wave are yet to be seen, still they are some, for example Ethereum, Decentraland, OpenSea, etc.
Is Web3 the same as crypto?
No, crypto is different from Web3. Crypto, as well as NFTs (special tokens that can't be exchanged for one another) or DAOs (organizations that work without a central authority), are just a part of Web3.
Is Web3 PR the same as blockchain PR?
PR for Web3 projects and crypto PR (public relations for crypto projects) have almost no differences in approaches and principles.

As of June 2023, there are no popular Web3-related media outlets because all the targeted audiences of Web3 already exist on crypto media sites as well as on these outlets’ social media channels.
What is Web3 PR?
Web3 PR is a combination of public relations and marketing communication activities aimed at promoting Web 3.0 products or companies. Usually, when such companies say "we need Web3 PR," they mean that they are looking for media coverage in popular crypto, tech, and business media. Contact our Web3 PR agency to get PR pricing and case studies.
How much does working with a Web3 PR firm cost?
It depends on what you’re looking for. We can craft for you a PR campaign for several months that will include publications on hundreds of popular crypto and business media outlets for a total cost of up to $100,000.

On the other hand, the minimum price of publication that we provide is press-release placement on the MarketWatch.com media outlet for only $390 (copywriting costs are not included).
What are the next steps to start working with FINPR?
If you’re looking for Web3 PR services, write us and we’ll give you a free consultation and send you the list of all PR packages and media lists that we have, where we can do native placements for you and press release distributions.

If you’re looking for organic publications, once selected, the next step is to send a prepayment to us.

Then we start the copywriting process, since content creation is on our side.
In all cases, before publication, we show a client a text draft.
Once approved, we submit it to the media, and shortly after, it is published.
How long does it typically take to see results from Web3 PR efforts?
The timeline for seeing results can vary depending on various factors, such as the scope of the campaign, target audience, and market conditions. Generally, it takes time to build brand awareness and establish a strong presence. Our digital marketing agency will work closely with you to set realistic expectations and provide ongoing updates on the progress of your PR efforts.
How do I choose the best Web3 PR agency?
While deciding which Web3 PR agency to hire, here are some things to consider.

  • Agency’s portfolio. If you want to promote, for example, an NFT, it will be better to work with a marketing firm that has helped promote at least 10–20 other NFTs.
  • Prices. You should compare them with other agencies to know for sure that you’re not overpaying for the same result.
  • Agency’s popularity. If you’re good at crypto PR, you’ll do great PR for yourself, won't you? If an agency claims to be "the leading crypto marketing agency", but there is no mention of their brand in the media, it’s a red flag.
Can Web3 PR services help my company establish partnerships within the Web3 ecosystem?
While FINPR’s marketing services help you promote your brand and grow its visibility, which in turn impacts how potential Web3 partners look at you, we don’t provide services that are focused on establishing partnerships. We don’t offer such business development services.
Can Web3 PR services assist with content creation?
Yes, sure, we have a pool of 10+ copywriters with experience in writing for lots of our Web3 and crypto clients, starting with the establishment of our FINPR fintech agency in 2017. With media placement services, practically copywriting already included in the price.