IXFI

IXFI platform is a Centralised Finance crypto exchange, built with the purpose of becoming an all-in-one alternative to banks for users worldwide. For 2023 IXFI has drawn close to 9 million unique visitors and has gained over 350,000 active users. With its rapid growth and appeal, the IXFI app has claimed a spot as Europe's 15th most-downloaded finance app.

Case Studies • IXFI

Objectives

The main goal of the client was to highlight the official launching of IXFI, a new exchange platform, get media coverage and establish an initial presence in the crypto community with the help of PR.

Solutions

FINPR team has created a large-scale PR campaign by combining press releases for biggest and reputable crypto and business media with organic publications for well-known crypto and tech media.

Services provided

PR Publications
Content copywriting

Results

20+ publications were prepared to highlight the launching of a new trading platform

Average articles views exceeds 1k views

Publications appeared on first pages of Google search, increasing brand awareness

IXFI community members like publications and support the project (check screenshots below)

Benzinga publication

Cointelegraph publication

Google search results by press-release title

Interview on Hackernoon of IXFI representative

Publication about IXFI on Investing.com

IXFI community reaction on media publications

IXFI announcement on Yahoo Finance

What our client said

Working with FINPR for PR creation & distribution on different features and product releases has been a great experience. Their expertise in the crypto industry, coupled with their professional and timely execution, has consistently delivered outstanding results for us

Alex Arghirescu

CMO at IXFI Exchange
UK 🇬🇧