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We Unleash Viral Growth For Your Game Through Top Creators
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App stores get louder every week. Influencers cut through the noise. FINPR sets up creator partnerships that reach ideal players on launch day, then keeps buzz alive with follow-up drops and live events.

Mobile Game Influencer Marketing Agency

About FINPR’s Mobile Gaming Growth Squad

Global DNA
Born in Dubai in 2017, FINPR scaled to a 15-member agency with influencer marketing campaigns running in 45 countries. 2,400 creators, 1400-plus ad formats, and buying power across banner, pre-roll, and in-feed spots.
Web3 Experience, Gaming Ambition
Working with 600 blockchain brands sharpened our eye for community signals and compliance quirks. We bring that precision to App Store and Google Play titles.
Creator Reach
Our roster holds 850 YouTubers, 750 X accounts, 300 Telegram groups, plus TikTok, Instagram, and Twitch talent. Each channel is vetted for engagement rate and player overlap.

Market Recognition

FINPR Services for Mobile Game Creators

Strategy & Planning

First we audit your game, map the market, and spot competitor moves. A Lite plan covers research, messaging, content pillars, channel mix, and timeline. The Standard plan adds brand positioning, community playbook, ad concepts, KPI grid, and sample posts. Both plans follow deep Q&A sessions with your team and player interviews, so the roadmap lines up with your targets.

Creator Sourcing

From big-name streamers to niche TikTok reviewers, we filter for genre fit and genuine engagement. Contracts, briefs, and payment happen on our side, sparing your team the paperwork.

Creative Execution

Reviews, integrations, Shorts, livestreams, and cross-posted Reels each serve a clear purpose. We write briefs, gather raw footage, check compliance, and ship edits on tight turnarounds. After one approval round from your team, posts drop in sync with updates or new seasons.

Paid Media Amplification

If organic reach plateaus, we add muscle with YouTube pre-roll, store search ads, banners on top crypto sites, and social retargeting. Every ad group goes through A/B rounds until cost per install (CPI) meets the goal.

Regional Adaptation

Players in Seoul react differently than those in São Paulo. Native translators, voice talent, and local creators tweak copy, calls to action, and reward hooks, so each market feels home-grown.
Growth sticks only if players stay. Community Discord, Telegram, and X moderators reply inside ten minutes, spark polls and contests, and route player notes to your live-ops crew. Weekly reports track sentiment, active members, and ticket volume.

Community Layering

Why Installs Don’t Turn Into DAU - and How We Fix It

Day-1 churn drains future revenue

Many players open the game once, see a cold tutorial, then bounce. The first 30 seconds never match their core motive.

✅ Match motive and show the thrill early

We pair mobile gaming influencers with the same achievement, social, or immersion drive as the target cohort, hand them a brief that spotlights the “hook” loop in slot one, then back each post with push and remarketing that lands inside the user’s first session.

Viral spike fades within a week

A creator brings a flood of installs, but store algorithms fail to spot lasting interest, so organic reach stays flat.

✅ Three-step content ladder

Teaser clips build curiosity, gameplay reviews land on launch day, streams or challenges follow to stretch the wave. We time an in-game event to the stream date to add FOMO and signal depth to the store.

Wrong cohort – high churn, no LTV

Audience geo or wallet size misses the mark, rewarded creatives promise one thing while the first level shows another.

✅ ScoreMatch targeting

Our ML engine ranks channels on 30-plus signals: ARPPU, genre, age, device cost. We write “first five minutes” briefs that reveal (or hide) key features, run a 5-10% test budget, read retention, then scale.

CPI climbs, creators quote bigger fees, ROI drops

The market is crowded, talent is tired of “one more integration”, click prices rise.

✅ Solution: Mix tiers and recycle content

We build a pool that is 60 percent mid-tier or micro channels with engagement above 8 percent, add a hybrid pay model (flat plus rev-share tied to LTV), and re-run the best clips through Meta or TikTok whitelisting, so extra traffic pays the content cost, not CPM.

Kick-Start Your Next Install Surge

Share your goals in one short form. Our mobile game marketing agency will map the creators, ad boosts, and follow-up that keep sessions rising.
Get started
They have already trusted us:

FINPR Method From Brief to Long-Term Play

Creator Intelligence Dashboard
Always-On Content Studio
Transparent Metrics Portal
Flexible Deal Models

Creator Intelligence Dashboard

Our in-house tool tracks click-through, viewer age, spend tier, and purchase rate. This live feed guides every pitch and keeps mobile game marketing campaigns grounded in facts.

Always-On Content Studio

Writers, editors, and motion designers sit one room away from the planner desk. Ideas move from draft to final cut the same day, so you never lose momentum.

Transparent Metrics Portal

Store numbers, MMP logs, and creator stats land in one influencer marketing dashboard you can check any time - no spreadsheets, no hidden formulas.

Flexible Deal Models

Pick flat fees, pay-per-result, or a revenue share mix. The contract mirrors your cash-flow plan, not the other way around.

Creator Intelligence Dashboard

Our in-house tool tracks click-through, viewer age, spend tier, and purchase rate. This live feed guides every pitch and keeps mobile game marketing campaigns grounded in facts.

Always-On Content Studio

Writers, editors, and motion designers sit one room away from the planner desk. Ideas move from draft to final cut the same day, so you never lose momentum.

Transparent Metrics Portal

Store numbers, MMP logs, and creator stats land in one influencer marketing dashboard you can check any time - no spreadsheets, no hidden formulas.

Flexible Deal Models

Pick flat fees, pay-per-result, or a revenue share mix. The contract mirrors your cash-flow plan, not the other way around.

Our Clients

Latest Influencer Marketing Case Studies

How to Start Influencer Marketing Campaign With Us?

How to Start Influencer Marketing Campaign With Us?

Get Started

Book a call

Tell us about the game, genre, launch window, and ad budget.

Creator Line-up

Our team matches you with mobile game influencers, negotiates fees, drafts briefs, and lines everything up for a synchronized launch.

Campaign Launch & Optimization

Posts go live in coordinated waves. Our team tracks installs and in-game events in real time, reallocating budget to top-performing creators.

Transparent Reporting & Next Steps

Receive a post-campaign deck with performance visuals, creator insights, and actionable next-phase recommendations.

Our Clients Feedback

I had a pleasant experience with FINPR. We had challenging tasks and short terms for the implementation of our plans. FINPR supported us during our big PR campaign. Everything went smoothly at a high professional level.
George Krasukhin
CMO Crypterium
Singapore 🇸🇬
FINPR were both professional and responsive. They helped us navigate a world we were not familiar with and made the whole process easy. They delivered everything we expected. Recommended!
Andrew Stanger
Co-Founder & CEO Reality Cards
UK 🇬🇧
FINPR is the best PR patner, responds very promptly, publishes articles quickly, and is trustworthy.
Arrietty Yang
CMO of BigONE Exchange
China 🇨🇳

FAQ

How Is Mobile Game Influencer Marketing Different From Standard Influencer Campaigns?
Mobile titles often aim for direct install events, so every asset - from the creator’s call-to-action to tracking links - focuses on driving app store clicks, installs, and day-one retention rather than brand awareness alone.
What Are the Best Mobile Games Promotion Platforms?
YouTube and TikTok are top influencer marketing performers for trailers and short gameplay clips, Twitch is strong for live launches and Q&A streams, while Instagram and X can boost pre-registration and hype with teasers and giveaways.
How Quickly Will I See Results?
Expect the first install spike within hours of the post going live. Full performance data - including day-7 retention - usually settles in one to two weeks.
What Creative Formats Convert Best?
Short gameplay highlights with a clear “download now” overlay, live challenge streams with in-chat rewards, and TikTok-style reaction duets often out-perform long reviews when the goal is installs.
Does Influencer Mobile Video Game Marketing Help Post-Launch Titles, or Only New Releases?
Both. New games gain day-one visibility, while live-ops titles use seasonal updates, skins, or tournaments to re-engage lapsed players and pull in fresh ones.

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