Dive into the pulsating heart of the cryptocurrency universe, where crypto PR agencies stand as unsung heroes, illuminating blockchain companies in the public eye with precision and flair. These crypto marketing agencies weave stories, spotlighting clients, and ensuring their innovative ventures don’t go unnoticed in the bustling crypto market.
PR agencies demystify the enigma of blockchain technology and cryptocurrency, elucidating complex concepts and regulatory nuances to both seasoned investors and newcomers, thereby cultivating an informed community. Let's take a look at which firms are ready to help Indian companies with PR in the digital sphere.
7 Best PR Crypto Agencies in India
1. MarketAcross
MarketAcross stands out as a formidable player in the realm of blockchain PR and marketing, branding itself as the world's leading firm in this niche. With a robust offering of end-to-end marketing solutions specifically tailored for blockchain firms, they have carved out a unique space in a highly specialized market. Their approach is deeply rooted in blockchain storytelling, where they execute success-based full-stack marketing and growth campaigns, ensuring not just visibility but also tangible results for their clients. Notably, their clientele speaks volumes about their efficacy, with names like Binance and Polygon attributing parts of their success to the strategic partnership with MarketAcross.
Diving into their services, MarketAcross is not just a PR agency but a comprehensive marketing strategist in the blockchain domain. Their Blockchain Public Relations service is underscored by personal relationships with some of the world’s leading editors, writers, and content producers, ensuring feature coverage in top-tier publications and respected channels on YouTube. In an industry where online reputation can make or break a company, MarketAcross also provides Online Reputation Management Services to authentically protect a company’s image from any negative online feedback. They conduct thorough audits of current digital results and optimize accordingly, with the goal of enhancing the positive footprint of a company and ensuring engaging and exciting conversations around it.
Furthermore, their Thought Leadership service aims to transform C-level executives into thought leaders and content influencers by ghostwriting or refining content and using their network to post these articles under their names in top-tier crypto and mainstream publications. With a holistic approach to blockchain PR and marketing, MarketAcross has indeed established itself as a pivotal entity in propelling blockchain firms into the limelight.
Best for:
- Search Engine Optimization (SEO). Their clients not only have optimized content but also a strengthened organic online footprint to generate leads autonomously.
- Blockchain Content Marketing leverages a robust network of relationships with top-tier media outlets, bloggers, and website owners to boost client online presence, even during industry downtimes.
Contacts:
- E-mail: info@marketacross.com
2. FINPR
FINPR, a dedicated PR agency specializing in the crypto and Web3 domains, has established itself as a pivotal player in enhancing brand awareness and recognition for Web3 companies. The firm boasts many clients from around the world, including a large number of Indian crypto clients. With over six years of experience in marketing blockchain, NFT, DeFi, Metaverse, and other Web3 companies, FINPR has assisted over 300 cryptocurrency projects since 2017 in securing funding and attracting customers to their brands. Their core product revolves around media placements, boasting the largest list in the market of Web3 and crypto media, with over 300 outlets where they can facilitate organic (native) publications on a guaranteed basis. Furthermore, they extend their expertise to content creation for SEO promotion and social media marketing.
The Web3 market is burgeoning, with hundreds of new crypto and NFT projects emerging each month. FINPR recognizes the imperative need for companies to distinguish themselves amidst the crowded space, strategically position their messaging, and amplify their brand awareness. Through media relations and publications in top crypto, business, and tech media, FINPR aids in building and growing brand reputation.
In the realm of crypto exchange PR, FINPR has demonstrated its proficiency by assisting over 15 cryptocurrency exchanges with their PR and marketing endeavors. The agency offers to promote the exchange itself or to aid in the PR of projects conducting IEO or listings on the exchange. They offer publications in various formats, from featured articles dedicated to the exchange without sponsored tags to PR distributions to top business media. Additionally, FINPR can assist in personal branding, ensuring positive Google search results through Search Engine Reputation Management (SERM), and enhancing trading volumes by publishing announcements of trading competitions or giveaways in media outlets with a substantial crypto-trader audience. FINPR has garnered positive testimonials from various exchanges, cementing its reputation as a reliable PR partner in the crypto space.
Best for:
- Influencer marketing across various platforms like YouTube, Twitter, TikTok, Instagram, and Telegram.
- Services tailored to crypto exchange listing
Contacts:
- E-mail: info@finpr.agency
- Telegram: @finpr_agency
3. LeewayHertz
LeewayHertz, with its 15 years of industry presence, has carved a niche in crafting innovative and creative solutions in the fast-paced digital world. The company has designed and developed platforms for both startups and enterprises, with their award-winning work generating billions in revenue and being trusted by millions of users globally. LeewayHertz's AI development services are aimed at helping businesses innovate and grow sustainably by combining technology and human insight through a hybrid intelligence methodology. This approach assists companies in transforming and staying ahead in a constantly evolving world by building intelligent AI systems capable of creating new content, designs, and ideas through advanced algorithms.
LeewayHertz offers a comprehensive suite of services that maximize the benefits of generative AI, from insightful consulting to seamless integration of solutions and dedicated support and maintenance, ensuring a smooth generative AI journey for businesses. The team excels in building custom generative AI solutions like ChatGPT, Midjourney, and DALL-E, meticulously tailored to align with specific business goals. Furthermore, their team of experts utilizes cutting-edge blockchain technology to create secure and scalable applications, thereby aiding businesses in unlocking their creative potential, optimizing operations, enhancing customer experiences, automating processes, fostering innovation, and maintaining ethical AI practices.
The company has been recognized among the top Ethereum Blockchain Development Companies, indicating a strong presence in the blockchain and fintech space. LeewayHertz has been involved in various fintech projects, and their expertise in blockchain technology, particularly Ethereum, underscores their capability to develop secure and scalable fintech solutions. Their approach to fintech app development emphasizes ease of use and high security, ensuring that the financial data and transactions of users are safeguarded. With a robust team experienced in blockchain and fintech, LeewayHertz is positioned to deliver scalable and secure fintech software that meets the diverse needs of consumers and businesses alike.
Best for:
- AI development
- Web3 development services to help organizations develop customized Web3 solutions and decentralized apps.
Contacts:
- E-mail: sales@leewayhertz.com
4. SlicedBrand
SlicedBrand, a globally recognized boutique tech PR firm, has established itself as a leader in the realm of public relations, particularly within the technology sector. With a seasoned team that has assisted over a thousand technology companies in sharing their stories globally, SlicedBrand brings to the table a wealth of experience, creativity, and a vast network of top-tier media connections. The founder and CEO, Ayelet Noff, brings over 20 years of PR/marketing expertise and has been repeatedly recognized as a top global PR expert, including being named one of the top 36 public relations pros in the tech industry and one of the 50 best PR people in the tech industry by Business Insider. SlicedBrand ensures that each element (or "slice") of a brand is publicized uniquely, ensuring that the right people hear your story through the right channels.
SlicedBrand emphasizes the importance of a well-defined PR strategy to maximize a brand's global visibility, especially in the ever-evolving digital landscape. Their services encompass an integrated strategic plan designed to help brands achieve their core objectives while earning maximal brand recognition through top media exposure. The array of services includes thought leadership, speaking opportunities, commentary & podcasts, crisis management, and media insights & reports. SlicedBrand crafts and shares stories based on vast experience and creativity, ensuring that messages are conveyed to the most relevant audiences around the globe, thereby securing the exposure that brands deserve.
In the domain of media relations, SlicedBrand leverages its relationships to connect brands with esteemed journalists and publishers, ensuring that their stories gain the exposure they merit. The firm's media relations strategy is not merely about getting a brand's name out there but is deeply rooted in sharing compelling stories through the right channels to create a lasting impact. SlicedBrand's extensive network and strategic approach to media relations enable brands to reach their favorite journalists and publishers, ensuring that their narratives are heard by a global audience and that they achieve the recognition they rightfully deserve.
Best for:
- Brand messaging
- Crowdfunding campaigns
Contacts:
- E-mail: hello@slicedbrand.com
5. Melrose PR
Melrose PR, a California-based blockchain and cryptocurrency communications agency, has established itself as a pivotal player in the crypto PR landscape. The agency is dedicated to advocating for revolutionary, decentralized technologies that push the boundaries of the industry. With a long-term strategy at its core, Melrose PR leverages its industry connections to gain awareness for its clients in crypto, technology, and mainstream media, ensuring that the innovative projects and companies it works with achieve their communications goals.
The agency, which has been working exclusively with clients in the blockchain sector since 2016, plays a crucial role in narrating the stories behind various facets of the Web3 ecosystem, including mass adoption, core crypto infrastructure, decentralization, DAOs, crypto VCs, the convergence of blockchain and AI, and the data analytics that drive institutional adoption. Melrose PR is not only adept at maintaining strong relationships with top media outlets but also excels in sustaining the rapid pace of crypto PR. The agency ensures its clients are always involved in pivotal industry conversations by employing best practices in brand strategy and content creation.
Melrose PR offers a plethora of services to its clients, ensuring their stories are told compellingly and authentically. These services encompass strategy, which includes messaging & positioning, announcements, press relations, and thought leadership, and more. With a firm belief in the ethos of Web3 and the original promise of Bitcoin, Melrose PR takes it upon itself to educate the public via media relationships about the value of blockchain technology and cryptocurrency through the lens of its clients' groundbreaking projects.
Best for:
- Thought leadership development
- Media relations
Contacts:
- Twitter: @MelrosePR
6. CryNet
Crynet, a media agency providing a full range of blockchain services, is a proficient player in the realm of crypto and blockchain PR, offering innovative strategies tailored for the decentralized world. With a focus on authentic emotional communications through entertainment formats, Crynet aims to make consumers fall in love with brands or messages, ensuring that the brand is publicized uniquely and effectively. The agency has successfully served over 25 full TGE-Projects and has raised over $560 million so far, showcasing its capability in steering projects toward achieving their fundraising goals and gaining substantial visibility in the crowded crypto space.
Crynet offers a diverse range of services to both new and established tech companies, ensuring that they navigate through the rapidly changing world of crypto and blockchain with ease and efficacy. Their services span across various domains including Token Sale Marketing, Influencer Marketing, Blockchain PR, NFT Marketing, Event Marketing, ICO Marketing, Blockchain Consulting, and Blockchain Advertising. Particularly in the realm of Blockchain PR, Crynet provides a wide array of services including Crowdfunding Campaigns, Thought Leadership, Media Relations, Messaging and Positioning, and Speaking Opportunities, ensuring that crypto brands gain the right kind of visibility among their target audiences.
Crynet, with its expertise in the crypto industry, crafts effective strategies to ensure that clients' projects reach the crypto target groups, thereby ensuring that they are working with PR professionals who have a deep understanding of the crypto industry and the specific needs of businesses dealing with blockchain. The agency emphasizes the importance of having skills and strategies, including digital marketing, bounty campaigns, and a comprehensive approach to customer needs, to succeed in the highly competitive crypto world. Crynet PR brings to the table expertise and resources to help navigate the challenges and opportunities of the crypto industry, thereby aiding in building a successful PR and marketing strategy, and ensuring that brands navigate through the challenges and opportunities of the crypto industry effectively.
Best for:
- Blockchain Community building
- Building Storylines and Narratives
Contacts:
- Twitter: @crynetio
7. Turnkeytown
TurnkeyTown is a blockchain development company that provides a wide array of services, tapping into the decentralized ecosystem with proficiency and expertise. The company offers secure, decentralized, and immutable blockchain solutions for both enterprises and startups, aiming to scale up their businesses and embrace the power of transparency. With a focus on various blockchain technologies like Ethereum, Stellar, Hyperledger, Substrate, Avalanche, Polkadot, NEAR, Hedera, and Tezos, TurnkeyTown aims to provide solutions that enable businesses to leverage the transformative power of blockchain technology, whether it's related to cryptocurrency, NFTs, or blockchain-based apps.
The company also extends its expertise to various sectors like gaming, real estate, media and entertainment, supply chain, retail, mining, hospitality, maritime, web development, digital marketing, governance, and more. TurnkeyTown emphasizes the transformative impact of blockchain across these industries, providing solutions that enhance transparency, increase efficiency, and enhance security. For instance, in the gaming industry, they aim to revolutionize the way transactions and in-game assets are managed by implementing blockchain to ensure transparency, security, and verifiable ownership of assets.
TurnkeyTown also provides comprehensive services in the realm of NFTs. Their NFT marketing services aim to provide the desired reach for NFT projects through effective strategies and campaigns, ensuring that NFTs are taken to audiences worldwide to witness massive success.
Best for:
- Blockchain development services
- End-to-end services for launching NFT marketplaces and marketing NFT projects
Contacts:
- E-mail: info@turnkeytown.com
The Significance of PR in Crypto Business & Startups
The significance of PR in the crypto business is multi-dimensional. It acts as the linchpin that connects crypto businesses with their stakeholders, ensuring that the company’s narrative is communicated effectively, its reputation is safeguarded, and its offerings are optimally marketed. Through strategic PR, crypto businesses can navigate through the complexities of the market, ensuring sustained visibility, credibility, and success in the competitive domain.
Managing Reputation
- Handling Controversies and Scandals: In the fast-paced crypto world, controversies can emerge rapidly and unexpectedly. Effective PR ensures that these are addressed promptly and transparently, safeguarding the company’s reputation.
- Building Trust Among Investors: Establishing and maintaining trust among investors is crucial. Crypto marketing agencies curate and communicate messages that highlight the company’s achievements, stability, and reliability, thereby fortifying investor trust.
Navigating Regulatory Hurdles
- Communicating Compliance and Transparency: PR plays a vital role in transparently communicating a crypto business's adherence to regulatory norms and its commitment to ethical practices.
- Engaging with Government and Regulatory Bodies: Establishing a dialogue with regulatory entities and government bodies is essential to navigate the legal landscape effectively. PR ensures that the company’s compliance and collaborative efforts are highlighted.
Marketing and Promotion
- ICO (Initial Coin Offering) Promotions: Launching a new token or project requires a strategic promotional campaign. PR crypto marketing agencies manage ICO promotions, ensuring that the offering garners maximum visibility and interest among potential investors.
- Token and Project Launches: PR agencies orchestrate the launch of new tokens or projects, ensuring that they are presented to the target audience through optimal channels, creating buzz and excitement in the market.
Summary
Navigating through the intricate and ever-evolving landscape of cryptocurrency and blockchain technology, Crypto marketing Agencies in India have emerged as indispensable entities, crafting narratives that bridge the gap between innovative crypto businesses and their diverse stakeholders. From managing reputations and mitigating crises to strategically marketing ICOs and new project launches, these agencies play a pivotal role in shaping the trajectory of crypto businesses in the Indian market.
As we stand on the cusp of technological advancements and regulatory shifts, the role of PR crypto marketing agencies will continue to evolve, becoming more nuanced and integral to the success of crypto businesses. The road ahead for Crypto PR in India is one that is laden with possibilities, challenges, and the unceasing drive to navigate through the complex yet exhilarating world of cryptocurrency.
