The popularity of non-fungible tokens (NFTs) has soared in recent years, revolutionising how artists, musicians, and other content creators monetize their work and creating new opportunities. Some NFTs have fetched millions of dollars, and the market is still expanding. However, navigating the digital world can be tricky due to misinformation and hype surrounding digital assets. This is where influencers play a crucial role.
They are knowledgeable figures in the NFT community who offer valuable insights and recommendations to their followers on various social media platforms like YouTube, Twitter, Instagram, and TikTok. This article ranks the top key opinion leaders on each platform in descending order, providing a valuable resource for anyone seeking to stay current on the latest NFT developments. Please note that the list only includes those who speak English.
They are knowledgeable figures in the NFT community who offer valuable insights and recommendations to their followers on various social media platforms like YouTube, Twitter, Instagram, and TikTok. This article ranks the top key opinion leaders on each platform in descending order, providing a valuable resource for anyone seeking to stay current on the latest NFT developments. Please note that the list only includes those who speak English.
What do indicators mean?
Since FINPR is a crypto marketing agency, besides providing you with the most updated list of influencers, we’ve also added stats on engagements, subscribers, audience quality, etc.
Average Views is an average number of views per video over the last 30 days on YouTube, over the past week on Twitter, over the last 10-15 videos on TikTok. It provides a measure of the average level of viewership that videos have received during that time period.
ER (Engagement Rate) is a metric that helps determine the level of interaction and involvement from the audience in response to content. It measures how engaged the viewers are with a particular piece of content, such as a social media post or video.
YouTube. A good engagement rate for most YouTube channels typically falls between 3% to 7%. Higher engagement rates generally indicate that the content is resonating well with the audience and generating active participation.
Twitter. The median engagement rate on Twitter is 0.037%, which serves as a benchmark for evaluating influencer’s performance.
Instagram. While 1% to 3% is a common range for a good engagement rate, it's essential to analyse a specific industry and compare engagement rate with accounts of similar size and content.
TikTok. An engagement rate between 3% to 7% is generally considered good. This means that, on average, 3% to 7% of the followers are actively engaging with the content, showing a healthy level of interest and interaction.
Account Quality Score is a metric that assesses the overall quality of an Instagram or TikTok account based on a scale from 0 to 100. This score provides an easy way to understand the quality of a profile during an audit. Achieving a higher score generally indicates stronger performance and audience engagement, while lower scores suggest areas for improvement.
Best NFT Influencers in YouTube
Cooltimes
Cooltimes is a popular YouTube influencer in the world of non-fungible tokens. With a passion for digital art and blockchain technology, Cooltimes has built a loyal following by sharing his knowledge and insights on the latest developments in the industry.
Subscribers: 32,900
Average Views: 1,000
Engagement Rate (ER): 7.79%
Region: US
Jerzy NFT
Jerzy NFT is a rising star in the world of non-fungible tokens. He is an artist and designer who creates elegant and highly sought-after digital artworks. Jerzy's style is characterized by bold colors, dynamic shapes, and intricate details, which have earned him a dedicated following among collectors and enthusiasts.
Subscribers: 36,300
Average Views: 2000
Engagement Rate (ER): 8%
Region: US
Crypto Gorilla
Crypto Gorilla is known for his straightforward approach to explaining complex concepts in the cryptocurrency and blockchain space (emphasizing non-fungible tokens and Web3), which has helped him build a large and dedicated following.
Subscribers: 40,100
Average Views: 3000
Engagement Rate (ER): 5.95%
Region: Canada
Melos Crypto
Melos Crypto is ranked among top NFT YouTube channel owners and is known for his engaging and informative style, which has helped him establish himself as a trusted source of information for cryptocurrency enthusiasts. He is very dedicated in keeping his viewers updated on the latest trend in the industry.
Subscribers: 46,800
Average Views: 2500
Engagement Rate (ER): 1.33%
Region: Europe (Germany)
Ryandcrypto
Ryandcrypto is a YouTube content creator who extensively covers NFT topics ranging from market analysis and trading strategies to new coin launches in his videos. He also offers his perspectives on the most recent trends and advancements in the field, which are highly respected by the community.
Subscribers: 47,300
Average Views: 2,500
Engagement Rate (ER): 6.24%
Region: US
NFT TIMES
NFT Times is a leading news and analysis outlet in the realm of non-fungible tokens. It offers current and relevant information on the latest advancements, such as new launches, market trends, and emerging uses for the technology.
Subscribers: 59,400
Average Views: 7000
Engagement Rate (ER): 5.12%
Region: Europe (UK)
Callum Upton
Callum Upton is a renowned YouTube opinion leader in the cryptocurrency field. He has gained a reputation as a trustworthy source of information for cryptocurrency fans due to his engaging and informative style. Callum's expertise encompasses various cryptocurrency topics, especially non-fungible tokens. He also delivers tutorials and educational content to aid newcomers to the cryptocurrency space.
Subscribers: 78,800
Average Views: 30,000
Engagement Rate (ER): 7.34%
Region: Europe (UK)
Matt's Crypto
Matt's Crypto is a popular YouTube figure in the world of NFTs. He has built a dedicated following by sharing his insights and analysis on the latest developments in the industry. Matt is known for his engaging and informative style, which has helped him establish himself as a trusted source of information for crypto enthusiasts.
Subscribers: 112,000
Average Views: 1,000
Engagement Rate (ER): 4.43%
Region: US
CryptoCoins NFT Gaming
CryptoCoins NFT Gaming covers a wide range of topics related to game reviews, gameplay analysis, and marketplace updates. He is particularly known for his expertise in the rapidly growing world of blockchain-based gaming, where digital assets play a key role in enabling ownership and in-game economies.
Subscribers: 115,000
Average Views: 17,000
Engagement Rate (ER): 7.58%
Region: US
The Defiant
The Defiant is a leading YouTube opinion leader in decentralized finance (DeFi) and blockchain technology. The platform has gained a reputation for providing in-depth analysis and commentary on the latest developments in the DeFi space and insights into the broader impact of blockchain technology on various industries.
Subscribers: 119,000
Average Views: 1,200
Engagement Rate (ER): 3.32%
Region: US
NFTsGUIDE
NFTsGUIDE is a popular YouTube influencer, providing valuable insights and analysis to help viewers navigate the rapidly evolving digital space. The platform has built a dedicated following by sharing comprehensive and informative content, including market analysis, project reviews, and interviews with industry experts.
Subscribers: 754,000
Average Views: 16,000
Engagement Rate (ER): 1.9%
Region: US
BlockChainWorld
BlockChainWorld is a popular YouTube opinion leader focused on blockchain technology and its applications. The platform provides insightful and in-depth analysis of the latest developments in the blockchain space, helping viewers stay up-to-date on the rapidly evolving technology.
Subscribers: 1,140,000
Average Views: 21,000
Engagement Rate (ER): 1.62%
Region: US
Top NFT Influencers on Twitter
NFTboi
NFTboi is a popular Twitter influencer, providing valuable insights and analysis to help followers navigate the fast-paced market. With a focus on crypto asset collectibles, NFTboi has built a strong following by sharing comprehensive and informative content on current trends, emerging projects, and notable artists.
Subscribers: 79,100
Average Views: 20,000
Engagement Rate (ER): 0.013%
0xNMS.eth
0xNMS.eth is a prominent Twitter opinion leader in the world of NFTs, providing valuable insights and analysis to help followers navigate the complex digital artwork ecosystem. With a focus on NFT collectibles, 0xNMS.eth has gained a reputation for sharing comprehensive and informative content on trends, emerging projects, and notable artists.
0xNMS.eth's tweets cover a wide range of related topics, including market analysis, project reviews, and artist spotlights.
Subscribers: 102,700
Average Views: 5,000
Engagement Rate (ER): 0.211%
ThreadGuy
ThreadGuy is a well-known Twitter figure, providing valuable insights and analysis to help followers navigate the rapidly evolving crypto market. With a focus on non-fungible token collectibles, ThreadGuy has built a dedicated following by sharing comprehensive and informative content on trends, emerging projects, and notable artists.
Subscribers: 130,600
Average Views: 15,000
Engagement Rate (ER): 0.05%
OhhShiny
OhhShiny is a notable Twitter opinion leader who shares valuable insights and perspectives on non-fungible tokens. Their tweets cover a wide range of related topics, such as new releases, market trends, and investment opportunities in the industry. OhhShiny's expert opinions are well-respected within the crypto community.
Subscribers: 151,900
Average Views: 10,000
Engagement Rate (ER): 0.086%
J1mmy.eth
J1mmy.eth is a popular Twitter influencer in the NFTs space providing valuable insights and analysis to help followers navigate the fast-paced market. J1mmy.eth has built a strong following by sharing comprehensive and informative content on non-fungible token trends, emerging projects, and notable artists. He also hosts his famous Twitter Spaces.
Subscribers: 156,600
Average Views: 9,000
Engagement Rate (ER): 0.013%
Beanie
Beanie is a popular Twitter opinion leader, providing valuable insights and analysis to help followers navigate the rapidly evolving market. With a focus on non-fungible token collectibles, Beanie has built a strong following by sharing comprehensive and informative content on emerging projects and notable artists.
Subscribers: 176,600
Average Views: 15,000
Engagement Rate (ER): 0.012%
Richerd.eth
Richerd.eth is a well-known Twitter figure in the crypto world, providing valuable insights and analysis to help followers navigate the complex ecosystem. Richard.eth has gained a reputation for sharing comprehensive and informative content on trends, emerging projects, and notable artists.
Subscribers: 184,500
Average Views: 40,000
Engagement Rate (ER): 0.156%
Frank
Frank is a well-known influencer on Twitter who provides valuable insights and analysis to help followers navigate the complex world of non-fungible tokens. Frank has a keen eye for discovering unique drops and emerging projects worth watching.
Subscribers: 190,400
Average Views: 25,000
Engagement Rate (ER): 0.31%
DeeZe
DeeZe is known for keen insights and analysis of the market. DeeZe provides in-depth reviews of different projects (starting from unknown to well-known like Bored Ape, Cryptopunks or Ape Yacht Club collections), tracks the latest trends in the market, and highlights emerging artists and drops worth watching.
Subscribers: 248,900
Average Views: 40,000
Engagement Rate (ER): 0.101%
Gmoney
Gmoney have a popular related Twitter account, providing valuable insights and analysis to help followers navigate the rapidly evolving market. Gmoney, well recognized by its avatars, is particularly known for highlighting unique and rare drops, providing valuable insights on upcoming sales and releases.
Subscribers: 301,400
Average Views: 20,000
Engagement Rate (ER): 0.017%
Farokh
With a sharp focus on the rapidly evolving market, Farokh offers unique insights and perspectives that NFT enthusiasts and collectors highly value. Whether it's sharing early access to NFT drops or providing thoughtful commentary on the latest news, trends and giveaways, Farokh has established itself as a trusted source of information for those interested in the industry.
Subscribers: 346,400
Average Views: 20,000
Engagement Rate (ER): 0.049%
Pranksy
Pranksy is a well-known figure in the NFT community. With a strong focus on discovering and promoting emerging artists and unique drops, Pranksy has built a loyal following by sharing valuable insights and analysis on the market and the latest trends in non-fungible token collecting.
Subscribers: 438,700
Average Views: 25,000
Engagement Rate (ER): 0.049%
Best NFT Instagram Influencers
NFT World News
NFT World News' Instagram page includes a mix of posts highlighting new drops and sales, artist spotlights, and project reviews.
Subscribers: 11,400
Engagement Rate (ER): 2.30%
Audience Quality Score (AQS): 35
NFT NEWS PRO
NFT NEWS PRO is a popular NFT channel on Instagram, providing daily news and insights on the latest drops, sales, and emerging projects. With a focus on keeping followers up-to-date on the latest trends and developments in the market, NFT NEWS PRO has become an important resource for non-fungible token enthusiasts and collectors.
Subscribers: 41,900
Engagement Rate (ER): 1.39%
Audience Quality Score (AQS): 41
NFT.degens
NFT.degens has built a loyal following by providing valuable insights, analysis, and early access to some of the hottest new drops, projects, and unique collectibles.
Subscribers: 50,200
Engagement Rate (ER): 0.34%
Audience Quality Score (AQS): 77
NFT of the day
Showcasing a many non-fungible token projects, from digital art to collectibles to in-game assets, NFT of the day is a highly rated source for crypto enthusiasts and collectors looking to discover new and exciting digital assets.
Subscribers: 63,300
Engagement Rate (ER): 0.93%
Audience Quality Score (AQS): 89
Blocklantis
Blocklantis is an Instagram account that has experienced rapid growth by showcasing the most pioneering and captivating non-fungible token projects in the industry. As its followership expands, Blocklantis delivers daily reports on artwork sales, releases, and forthcoming ventures.
Subscribers: 73,200
Engagement Rate (ER): 0.33%
Audience Quality Score (AQS): 54
Meta Culture
Meta Culture is an Instagram account that exclusively concentrates on the junction between art, culture, metaverse and technology via non-fungible tokens. It prioritizes exhibiting NFT ventures that challenge the limits of blockchain technology. Due to its commitment, Meta Culture has rapidly evolved into a reliable resource for collectors and enthusiasts in the crypto and metaverse communities.
Subscribers: 81,000
Engagement Rate (ER): 0.49%
Audience Quality Score (AQS): 71
NFT Globally
NFT Globally is an Instagram figure that provides an all-encompassing outlook of the non-fungible token market worldwide. Through daily updates, the account reports on sales, releases, and emerging projects, allowing followers to keep their finger on the pulse of the latest trends and advancements.
Subscribers: 117,000
Engagement Rate (ER): 3.97%
Audience Quality Score (AQS): 89
NFT Now
NFT Now is a popular Instagram Influencer that provides followers with a daily dose of thematic news and insights. The account covers a broad range of topics related to non-fungible tokens, including new drops, emerging artists, and notable sales.
Subscribers: 183,000
Engagement Rate (ER): 1.39%
Audience Quality Score (AQS): 58
NFT NEWS
NFT NEWS is an influential Instagram account in the NFT community, offering daily updates on the latest trends, drops, and projects. With a focus on providing its followers with up-to-date news and insights, NFT NEWS has established itself as a valuable resource for NFT collectors and enthusiasts.
Subscribers: 242,000
Engagement Rate (ER): 2.52%
Audience Quality Score (AQS): 52
Alex Solis
Alex Solis is a popular artist known for his unique and imaginative digital art and admired by lots of other NFT creators. He has created several popular collections, including "Icons Unmasked" and "Squid Game,"
Solis has gained a significant following in the community, with his artwork selling for high prices on various non-fungible token marketplaces.
Subscribers: 538,900
Engagement Rate (ER): 1.40%
Audience Quality Score (AQS): 57
Top NFT TikTok Influencers
@theapecoach
@theapecoach is a well-liked TikTok influencer who concentrates on non-fungible tokens and cryptocurrency. He delivers commentary and insights on the latest happenings in the industry, presenting complex topics in an accessible manner for his followers to understand.
Subscribers: 14,300
Engagement Rate: 250
Average Views: 4%
Account Quality Score: 20
@Crypt0luis
@Crypt0luis is a well-known social media figure on platforms like Instagram and TikTok, who specializes in non-fungible tokens. He offers his followers information on the most recent drops, upcoming projects, and overall market trends.
Subscribers: 50,100
Engagement Rate: 15,000
Average Views: 5.20%
Account Quality Score: 63
@nftaki
With a focus on education and community building, @nftaki has become a go-to resource for NFT enthusiasts and collectors.
Subscribers: 51,000
Engagement Rate: 500
Average Views: 2.80%
Account Quality Score: 20
@sobhasangha
@sobhasangha is a popular influencer on TikTok, providing daily insights and updates on the latest drops, new projects, and general market trends.
Subscribers: 84,300
Engagement Rate: 1000
Average Views: 4.10%
Account Quality Score: 40
@cryptocomix
@cryptocomix creates a wide range of digital artworks, including comics, illustrations, and animations, all with a distinct and eye-catching style. His distinct style has made him popular in the crypto industry. We was one of the first who commented on NFTboxes and sort of podcasts host Rug Radio.
Subscribers: 212,600
Engagement Rate: 7000
Average Views: 3.20%
Account Quality Score: 39
@theniftyinvestor
@theniftyinvestor is a crypto opinion leader on Tiktok and Instagram who has gained popularity for his distinctive approach to digital art. He creates a wide range of digital artworks, including comics, illustrations, and animations.
Subscribers: 217,000
Engagement Rate: 20,000
Average Views: 3.39%
Account Quality Score: 46
@corynfts
@corynfts is a rising influencer on TikTok, known for his humorous and relatable content about the world of non-fungible tokens. He creates videos explaining complex topics in simple terms, making it easier for newcomers to understand the space.
Subscribers: 341,200
Engagement Rate: 40,000
Average Views: 2.30%
Account Quality Score: 29
@nft
@nft is a well-liked TikTok channel that concentrates on giving insights into the industry to their followers. Through captivating video content, @nft provides advice and techniques for those wanting to explore the crypto arena, while showcasing some of the newest and most impressive drops in the market.
Subscribers: 404,200
Engagement Rate: 14,000
Average Views: 5.10%
Account Quality Score: 41
@realjessev
@realjessev is a TikTok influencer who educates and provides insights on digital artworks, cryptocurrency, and investing. He shares information on drops, market trends, and new projects to help his followers make informed investment decisions. @realjessev has gained a large following on TikTok and has become a trusted resource for NFT enthusiasts and investors seeking to stay up-to-date on the latest developments in the market.
Subscribers: 578,900
Engagement Rate: 100,000
Average Views: 11%
Account Quality Score: 73
@nft.investing
@nft.investing is a popular figure on TikTok who shares insights and analysis on the latest NFT projects and trends. With a focus on educating his followers about the market, @nft.investing provides tips and strategies for buying, selling, and trading non-fungible tokens.
Subscribers: 1,100,100
Engagement Rate: 20,000
Average Views: 3.29%
Account Quality Score: 36
Conclusion
The NFT market will continue to break new ground and grow progressively. Therefore, more than ever, it has become imperative that you remain up-to-date by accessing the right information from the right sources. The top influencers listed on YouTube, Twitter, Instagram, and TikTok above provide the right information at this time.
Sure, we might forgot to include somebody, because NFT market is still raising and new key opinion stars raise every year or even month. For example, we haven’t included in the list Gary Vaynerchuk, known as @garyvee in Instagram, co-founder of Resy and Empathy Wines and owner of VeeFriends NFT collection.
We haven’t mentioned RealmissNFT Twitter account, and OpenSea social media accounts, which are important to follow since it’s the largest platforms to buy or sell crypto assets. We also haven’t listed @cryptobaristas, @DeeZeFi, raper Snoop Dogg, who is rumored to have Cozomo de’ medici account, who bought NFTs for millions of dollars, as well as American NFT crypto artist Mike Winkelmann, known as Beeple.
For customer-tailored crypto influencer marketing services, promotion, and consultation, you can write to us to help get your project to the right audience.
FAQ
What exactly do NFT influencers do on social media?
NFT influencers promote and discuss non-fungible tokens (NFTs) on social platforms, but beyond simple promotion, they shape trends, provide insider knowledge, and bridge the gap between artists, collectors, and the broader NFT community. Their role often includes curating exclusive NFT drops, giving educational insights into blockchain technology, and sometimes even developing their own NFT projects.
Why do NFT projects need influencers?
NFT projects rely on influencers to bridge the gap between creators and potential buyers. With the market being highly saturated, influencers help projects stand out by amplifying visibility. Their followers often look to them for trusted recommendations, making influencers essential for building early momentum and credibility in a competitive space.
How do NFT influencers build trust in such a speculative space?
Trust is key in the NFT world, and influencers build it by being transparent about their investments, partnerships, and personal collections. Many actively participate in community discussions, share their processes, and collaborate with artists or developers to create genuine value for their followers. Engaging in open dialogues and showcasing a deep understanding of the space is essential for credibility.
